Manatee County Government Administrative Center Commission Chambers, First Floor 9:00 a.m. - October 8, 2013
REVISED October 8, 2013 - Regular Meeting
Agenda Item #16

DaVinci Exhibition


Contact and/or Presenter Information

Elliott Falcione, Executive Director, CVB (Presenter) x5913

Monica Luff, Sr. Admin. Spec, CVB (Contact Person) x5913

Action Requested

Approval of expenditures in the amount of $50,000 ($10,000 per month for five months) for the DaVinci Exhibition;


Adoption of budget amendment Resolution B-14-010 transferring $50,000 from reserves in the Tourist Development Tax Fund for the advertising and promotion of the DaVinci Exhibition.

Enabling/Regulating Authority

Code of Laws 2-29-25  Tourist Development Plan

F.S.S. 125.0104  Authorized uses of Resort Tax Funds

Background Discussion
  • August 19, 2013, Tourist Development Council unanimously recommended approval.
  • The DaVinci Exhibit will be held at the Bradenton Municipal Auditorium for five months (November 2013 - April 2014).
  • The CVB will expend $10,000 per month for five months to promote the exhibition and other arts and cultural assets in the Bradenton Area.
  • The DaVinci show owners will invest in promoting the exhibition to our community and the schools in the region.
  • Consumers will be offered a "one ticket buys admission to both the DaVinci Exhibition and the South Florida Museum." 
  • This marketing and promotions initiative outside Manatee County is consistent with our annual media schedule.

County Attorney Review
Not Reviewed (No apparent legal issues)

Explanation of Other

Reviewing Attorney

Instructions to Board Records
Copy of approved agenda memo to Monica Luff, CVB (monica.luff@mymanatee.org).

Cost and Funds Source Account Number and Name
Reserve - Cash Balance - CVB 1030990002 599000

Amount and Frequency of Recurring Costs
$50,000.00 Ad Hoc initiative for FY 2014/2015

Attachment:  Budget Amendment B-14-010.pdf