|Manatee County Government Administrative Center Commission Chambers, First Floor 9:00 a.m. - May 23, 2017|
Agenda Item #26
Amendment 7 to Agreement 11-1020FL, Professional Consulting Advertising Agency Services
Contact and/or Presenter Information
Presenter: Elliott Falcione, Director, Convention and Visitors Bureau, x3940
Contact: Jacob Erickson, Contracts Negotiator, Procurement Division, Financial Management Department, x3053
Authorize the County Administrator, or designee, to execute Amendment 7 to Agreement 11-1020FL for Professional Consulting Advertising Agency Services to extend the contract term for three (3) additional months with Aqua Marketing and Communications, Inc., St. Petersburg, FL, in the amount of $141,379.00 for a revised total contract amount of $2,599,999.22.
Manatee County Code of Laws
The objective of Agreement 11-1020FL for Professional Consulting Advertising Agency Services is to increase and sustain visitor market share.
The Scope of the Professional Consulting Advertising Agency Services Agreement includes the following ongoing services:
The purpose of Amendment 7 is to extend the term of agreement in order to coincide with the fiscal year.
On July 2, 2012, Agreement 11-1020FL for Professional Consulting Advertising Agency Services for the Bradenton Area Convention and Visitors Bureau (BACVB) commenced with Aqua Marketing and Communications, Inc. Services to be provided under the Agreement include advertising, marketing, and public relations.
Amendment 1 through Amendment 6 added additional tasks to the scope of service, extended the agreement via renewal options, and encumbered the funding for the current fiscal year.
County Attorney Review
Not Reviewed (No apparent legal issues)
Explanation of Other
Instructions to Board Records
Original to Board Records.
Copy to: Aqua Marketing and Communications, Inc., 360 Central Avenue, Suite 420, St. Petersburg, FL 33701 (DaveD@WelcomeToAqua.com)
Cost and Funds Source Account Number and Name
Funding Source: Tourist Tax $141,379 Account Key: 1030002200 CVB Direct Marketing.
Amount and Frequency of Recurring Costs
Attachment: Agreement 11-1020FL Department Memo.pdf
Attachment: Amendment 7 to Agreement 11-1020FL.pdf